At the heart of this trend lies the philosophy of “less is more.” The Clean Girl aesthetic embraces a fresh-faced look, focusing on enhancing your natural beauty rather than masking it. Picture dewy skin that glows like you’ve just returned from a week-long spa retreat (even if you’ve only been to the local coffee shop). The key products? A lightweight foundation or tinted moisturizer, a hint of cream blush for that just-pinched look, and a dab of highlighter to catch the light in all the right places.
Generation Z is absolutely obsessed with these makeup trends, enthusiastically embracing the “clean-girl” style. This look, which prioritizes simplicity and freshness, highlights a natural and refined beauty. Icons like Hailey Bieber and Sofia Richie perfectly embody this style. Hailey, with her radiant complexion and lightly glossed lips, inspires many young girls to opt for a minimalist makeup approach. On the other hand, Sofia Richie, with her chic yet laid-back looks, proves that beauty can be both simple and elegant. These influencers show that makeup can be subtle while still being incredibly trendy, which is totally captivating for Generation Z.
Now, let’s talk about brows. The Clean Girl knows that well-groomed brows are essential. Think of them as the frame to your masterpiece—without them, your face is just a blank canvas. A little brow gel to keep those arches in check, and voilà! You’re ready to conquer the world—or at least your next Zoom call.
Now, let’s not forget about the lips. A tinted lip balm or a soft nude lipstick will do the trick, giving you that “I woke up like this” vibe. It’s all about looking effortlessly put together, darling!
In conclusion, the Clean Girl makeup trend is all about embracing your natural beauty while having a little fun with it. So go ahead, channel your inner clean girl, and don’t be afraid to add that pop of green. After all, life is too short for boring makeup! Cheers to looking fabulous, one clean swipe at a time!
Source: @haileybieber, @sophiagrainge
