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CLARA DAGUIN “The Strip” – Electrifying Couture on The Roof

Step into neon-lit metaphors & high-tech glamour

Las Vegas, but make it Paris
Clara Daguin @claradaguin transformed the top floor of Covivio’s Beige Suite into a rooftop Vegas spectacle on July 7. Neon since replaced her usual strobe cosmos—and slot machines turned runway props, all pulsating to the rhythm of chance and identity.

Craft meets circuit
True to Clara’s Silicon Valley-meets-ENSAD roots, this season fused craftsmanship and innovation. Think circuits woven through embroidery; jackets flickering like casino signs; the Bellagio dress emulating fountain arcs; and a full laser suit in fiber-optic glory.

The immersive experience
You didn’t just see it—you felt it. Vegas table games hummed beside live projections, while Make Up Forever’s iridescent makeup blurred the lines between fantasy and face. Oribe sculpted hair into glossy futuristic crowns, and Saudade’s vertical Tequila cocktails served as the perfect Vegas aftershock.


About Clara Daguin

Born French, raised in Silicon Valley, educated in graphic design and fashion—Clara’s work is where tech fusion meets emotion. Since launching in 2017 post-Hyères, she’s crafted sensor-embedded couture, collaborated with Google, Hermès, and even dressed Björk. Awards? She snagged the Grand Prix de la Création de Paris in 2023 and the Innovation Prize from Fabriqué à Paris. Her designs are living interfaces—part sculpture, part soul.


Why “The Strip” Hits Home

It’s Vegas as philosophy—glitz as introspection, games as identity. Clara isn’t just depicting spectacle; she’s asking what happens when artifice meets authenticity. With every blinking stitch and fibrous fiber-optic, the line between wearer and circuit blurs—and the design asks, “Who’s really playing?”

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Ida Dahl

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