Celebrating the art of Italian lingerie with timeless elegance and holiday cheer.
This holiday season, Intimissimi @intimissimiofficial is bringing festive magic to life with an enchanting Christmas campaign starring the iconic Heidi Klum @heidiklum and her equally dazzling daughter, Leni Klum @leniklum. Together, the mother-daughter duo embodies the warmth, elegance, and glamour of the season, showcasing the Italian lingerie brand’s latest collection in a way only they can.
Set against a cozy living room bathed in red and beige holiday hues, the campaign invites viewers into a festive dreamscape. Christmas ornaments glisten, warm lighting creates an intimate glow, and the atmosphere feels wrapped in holiday spirit. Dressed in luxurious red silk pajamas, Leni hands Heidi a beautifully wrapped gift box. Inside is a vintage camera—a nostalgic nod to their autumn campaign. The pair takes turns filming each other, transforming the scene into a cinematic moment that captures their playful connection and radiant joy.
The collection itself is a masterpiece of festive charm. From elegant silk and lace in bold red to classic black designs, each piece merges sensuality with Intimissimi’s signature Italian craftsmanship. Whether lounging in chic pajamas or embracing glamour in delicate lace, the campaign celebrates women at every stage of life, empowering them to feel confident, elegant, and truly themselves.
Heidi Klum, a global fashion icon, and Leni, a rising star in the fashion world, breathe authenticity and charisma into the campaign. Shot by renowned photographer and director Rankin and guided by the creative vision of Thomas Hayo, the visuals exude sophistication and intimacy, turning holiday lingerie into a celebration of art and individuality.
As Heidi and Leni share laughter, love, and the festive spirit, the campaign reminds us of the joy of giving—especially when the gift is as timeless and personal as Intimissimi’s lingerie. This Christmas, the brand invites you to celebrate the art of Italian lingerie and indulge in the festive magic it brings.
Lingerie is more than a gift; it’s a statement of elegance, love, and confidence. Intimissimi brings it all to life with a touch of holiday enchantment.