Syrena & VoLo’s “Walk for Wildlife” rocked Miami Swim Week, hit 22 M views, and proved zero-waste couture is here to stay.
Miami Swim Week’s grand finale wasn’t just stylish—it was seismic. Syrena Swimwear and the climate-science nonprofit VoLo Foundation turned Paraiso Miami Beach into a living documentary last weekend, closing the tents with “Walk for Wildlife,” a 28-look spectacle stitched entirely from recycled ghost-nets, hemp mesh, and plant-dyed fabrics. LED floors flowed from deep-sea blue to rainforest green as celebrity hosts Yohana Vargas and TikTok firebrand Pao Ruiz guided 700 guests through a fast-paced lesson in biodiversity—culminating in a finale gown woven from up-cycled fishing line that glittered like bioluminescent plankton.
Impact That Roared
- $125,000 raised in one night—80 percent of ticket and capsule-sale revenue now funds VoLo’s mangrove-restoration and panther-tracking programs.
- 22 million hashtag impressions (#WalkForWildlife) within 48 hours, driving SEO hot-buttons “eco-friendly swimwear,” “sustainable fashion Miami,” and “endangered species.”
- 97 percent waste diversion, audited post-show, setting a new green benchmark for Miami Swim Week.
Syrena founder Mila Miskovic reflected, “Fast fashion is out of time. We proved ethical can still drop jaws.” VoLo CFO Thais Lopez Vogel added, “When science walks the runway, hearts—and habits—change.”
Celebs, Scientists & Buyers Alike
Front-row buzz blended glam and academia: “Real Housewives” alum Kiki Barth, marine biologist Dr. Ayana Johnson, Tampa Bay Buccaneer Will Gholston, multimedia artist Victoria Unikel and Revolve’s buying team all shot Insta-stories that pushed the show past 10 M plays overnight. Net-a-Porter scouts labeled Syrena’s UPCYCLE-NYLON™ bikinis “retail-ready,” forecasting a seven-figure sell-through when the capsule ships this fall.
What Happens Next
- Pre-orders live now at SyrenaSwimwear.com with carbon-offset shipping via Sendle.
- June 20 “Behind the Seams” webinar—designers and VoLo scientists unpack lifecycle assessments, regenerative fabrics, and how every suit funds one square meter of reef habitat. RSVP links on both partners’ sites.
ABOUT SYRENA SWIMWEAR – Founded in Miami in 2020, Syrena crafts ocean-centric swim and resort wear from recycled, plant-based, and biodegradable materials while funding marine conservation worldwide.
ABOUT VOLO FOUNDATION – VoLo accelerates global well-being by supporting science-backed climate solutions, education, and health programs. Learn more at VoLoFoundation.org.
